Hoggan blog among Time Magazine’s ‘Best Blogs’ of 2011

DeSmogBlog, a blog founded and run by Hoggan that focuses on clearing up the PR pollution that clouds climate science, was recently honored by TIME magazine as one of The Best Blogs of 2011. The list compiles the top 25 blogs from across the internet. Other winners have included Huffington Post, Mashable and bestselling author and marketing guru, SethGodin’s blog.

CASE STUDY: A&W

A&W wished to raise awareness for their fundraising efforts for the Multiple Sclerosis Society. Hoggan & Associates was delighted to work with A&W to pair their already popular event “Cruisin the Dub” with their fundraising to gain momentum and bring awareness to the MS Society. A&W was able to raise over $500,000 for the MS Society and gain much deserved media attention to A&W. Hoggan continues to work with A&W on various projects.

CASE STUDY: AIR NEW ZEALAND

Air New Zealand is the leading airline for flights between Canada and New Zealand. Hoggan & Associates proudly facilitates their ongoing social media campaigns as well as contests. Air New Zealand continually connects with communities through contests, involvement in Vancouver Pride and Whistler Winter Pride, and more.

Sustainability Research

Environmental strategic communications has long been a Hoggan specialty. Over the past five years, we have conducted $2 million worth of research on public understanding and attitudes toward sustainability, helping us understand the most effective way to communicate on issues like climate change and the environment. New research is currently being planned for 2011.

A little about who we’ve been working with lately.

For more than 25 years Hoggan & Associates has been helping clients communicate credibly, enabling them to understand their audiences, frame their stories and communicate in a manner that builds trust and engagement. We are proud to have worked with many of North America's leading businesses, organizations and institutions. The past 12 months has brought us some of our most interesting and rewarding work yet.

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